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Employer Branding Campaigns
When it's time to execute your employer brand campaign, you'll need a toolkit to get your brand messaging and media assets ready, as well as a roadmap for concept to launch. In this mission, we'll share some easily available hardware and excellent (free) tools, a case study from Magellan Health, whose employer re-brand went from pen-and-paper to launch in just 100 days, and a practical how-to guide for embedding and promoting diversity into your employer brand.
Skills
Use Case
Presenters Presented By
Charlotte Marshall
Holly Fawcett
SocialTalent Expert
Holly’s extensive experience working with global TA leaders has shaped how the world’s leading enterprises achieve hiring maturity. Her experience in this space is unparalleled, making her one of the most sought-after advisors on talent maturity and transformation in the world.
William Ryan
SocialTalent Expert
We are delighted to have William as one of our experts on the SocialTalent platform. A leader within their field, William delivers actionable and insightful content that enables organizations to build better workplaces. This is essential viewing for any SocialTalent user.
Charlotte Marshall
Learning Outcomes
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By the end of the Mission you will be able to:
The toolkit for executing your employer brand campaign, including free resources that can elevate your brand messaging.
How US healthcare provider Magellan Health went from concept to campaign-launch in just 00 days, with messaging that went on to influence their consumer brand campaigns too.
A practical guide for promoting and embedding diversity and inclusion into your employer brand campaigns.
Courses in this Mission
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