Recruiting
Agency Business Development - Prospecting for New Business
Prospecting for new business can be more miss than hit, but when you use a prospecting process where you are prepared, you target highly relevant leads, and use a bespoke approach to hot leads, your successes will become more frequent. In this mission, you'll learn how to settle on an ideal customer profile, how to prepare for and make cold-calls, how to qualify leads using BANT and MEDDIC, and how to pitch your services using solution-selling.
Use Case
Presenters Presented By
Holly Fawcett
SocialTalent Expert
Holly’s extensive experience working with global TA leaders has shaped how the world’s leading enterprises achieve hiring maturity. Her experience in this space is unparalleled, making her one of the most sought-after advisors on talent maturity and transformation in the world.
Learning Outcomes
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By the end of the Mission you will be able to:
Create effective ideal customer profiles.
Execute successful cold-calling strategies.
Apply BANT and MEDDIC qualification frameworks.
Implement solution-selling techniques in service pitches.
Courses in this Mission
Hunting for New Business Prospects
Cold Calling Essentials
Qualifying Leads - BANT vs MEDDIC
Pitching Your Services
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