Course Library > Recruiter > Licensed Talent Magnet (TA)

Licensed Talent Magnet (TA)

Your professional brand online can help you attract the best candidates. In this Learning Path, learn how to write amazing job posts, promote your jobs online and attract talent on social media.
Presenters Presented By
Bill Boorman
SocialTalent Expert
Holly Fawcett
SocialTalent Expert
Johnny Campbell
SocialTalent Expert
William Ryan
SocialTalent Expert
Bill Boorman
SocialTalent Expert
We are delighted to have Bill as one of our experts on the SocialTalent platform. A leader within their field, Bill delivers actionable and insightful content that enables organizations to build better workplaces. This is essential viewing for any SocialTalent user.
Holly Fawcett
SocialTalent Expert
Holly’s extensive experience working with global TA leaders has shaped how the world’s leading enterprises achieve hiring maturity. Her experience in this space is unparalleled, making her one of the most sought-after advisors on talent maturity and transformation in the world.
Johnny Campbell
SocialTalent Expert
Johnny Campbell is founder and CEO of SocialTalent, where he works with some of the largest enterprises in the world to drive hiring excellence in their organizations. With a dedication matched only by his enthusiasm, Johnny is one of the most sought after speakers on the topic of hiring.
William Ryan
SocialTalent Expert
We are delighted to have William as one of our experts on the SocialTalent platform. A leader within their field, William delivers actionable and insightful content that enables organizations to build better workplaces. This is essential viewing for any SocialTalent user.

Learning Outcomes

By the end of the Learning Path you will be able to:
Craft compelling and engaging job posts that effectively communicate job requirements and attract top talent.
Optimize your job advertisements for search engines and job boards, increasing visibility and application rates from qualified candidates.
Utilize social media platforms, including Twitter, Facebook, and Instagram, to build relationships with candidates, engage talent networks, and promote job opportunities.
Develop a strong personal brand that positions you as an influential figure in the recruiting space, attracting high-quality candidates and increasing your professional credibility.

Missions in this Learning Path

The lost art of job advertising is revived, using techniques from marketing to psychology to truly attract the best to our open jobs, engage with your job advertising efforts and sell our open jobs to candidates. Realise immediate improvements in application quality and volume, and improve your pipeline of candidates through inbound candidate attraction methods.
In this mission, Johnny Campbell and Holly Fawcett will show you how to use social media to market your jobs and company to build better relationships within your sector. From Twitter, Facebook, and Instagram to audio and video live streaming, learn how to build social engagement with your candidates, colleagues and other stakeholders.
In this program, learn how to represent yourself online to become an influencer in the space of recruiting, positioning yourself as the go-to person for sector information and careers. Hear from presenters like Bill Boorman and Johnny Campbell, and get practical tips on setting up your social media profiles to reflect your expertise and personality.

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